Skip to content

About us

The About us section introduces your store in one block: a short story about your brand on the left, with a link and a few store advantages, and a contact card on the right with a photo, social media icons and your address, business hours, phone and email. It suits an about page, a store location page or the bottom of the home page.

About us section with the heading “Visit the Old Forge” and a “Directions and contact” link. On the left: a subheading, a paragraph about the shop, a “Shop online” link and three advantages with icons. On the right: a contact card with a photo of the shop, Facebook, Instagram and YouTube icons on the photo, and the address, opening hours, phone number and email below it.

Where to find it: Theme editor → any page → Add section → About us.

  • Heading and an optional link, centered above the content.
  • Left column: a Subheading, the Text, a Content link with an arrow and up to eight Advantage blocks, two per row, each with an icon on the left.
  • Right column, the contact card: the Image with your social media icons on top of it, and under it the address, business hours, phone and email.

On screens up to 1024px wide, the advantages are shown one per row. On screens up to 768px wide, the contact card moves under the text, and on phones it spans the full width of the screen.

When the section has no contact card, the left column takes the full width and, on desktop, the advantages are shown four per row.

  1. Fill in your contact details in Theme settings → Contact information and your profile links in Theme settings → Social media. See Contact information and social media.
  2. Click Add section and choose About us. The section comes with four sample advantages.
  3. Enter the Heading, the Subheading and the Text about your store.
  4. Set the Content link label and Content link, for example “Shop online” and your catalog.
  5. Under Contact card, upload an Image of your store, team or products.
  6. Edit the Advantage blocks or remove the ones you don’t need.
  7. Click Save.

The contact card doesn’t have its own contact fields. It shows:

  • Address, Business hours and Email from Theme settings → Contact information;
  • the first filled-in phone number from the same group, usually Main phone. Customers can tap it to call, and tap the email to write to you;
  • the social media icons from Theme settings → Social media, when Show social media icons is on.

Empty fields are hidden. When you change your contact details in theme settings, the card updates everywhere at once.

The Advantage blocks are the same as in the Advantages section: an icon or a custom icon, a heading and a short text. Use them for things that matter to visitors of your store, such as parking, pickup or free services.

Setting What it does Default
Heading Section heading. Supports bold, italic and links. See Section basics. About us
Link label Text of the link under the heading. More about the company
Link Info in the editor: “The link shows when both the label and the link are filled in” Empty
Subheading Heading of the left column. Supports bold, italic and links. ALPHA online store
Text Story about your store, with formatting. Introduce your brand: what you sell, what you stand for and what makes your products special.
Content link label Text of the link under the story. Product catalog
Content link Page the content link opens. The link shows when both fields are filled in. /collections/all
Image Info in the editor: “Shown at the top of the contact card. 1440 × 810px or larger works best.” Empty
Show social media icons Shows your social media icons on the image. Info in the editor: “Links come from Theme settings → Social media” On
Color scheme Colors of the section. See Section basics. Scheme 1

The image is cropped to fill an area half the page wide and 405px tall (212px on phones), so keep the subject in the middle or set a focal point on the image in Shopify.

Advantage block (up to 8 per section):

Setting What it does Default
Icon Built-in icon. Options: None, Delivery truck, Support phone, Gift, Price tag. Delivery truck
Custom icon Info in the editor: “Replaces the icon above. Displayed at 48 × 48px, square SVG or PNG works best.” Empty
Heading Short title of the advantage. Free delivery
Text One line that explains the advantage. Tell customers why this matters to them